Open Eye Communications» Interesting Things

President Obama’s ‘enhanced info’ speech redefines viewer information expectations

Mike Alderson — Fri, 27 Jan 2012 11:21:41 +0000

Some great insights about the writing of the speech

and the hopes on interactivity during and after the speech.

Game changing stuff.

5 Secrets from 86 notebooks

Mike Alderson — Sun, 15 Jan 2012 14:29:31 +0000

Renowned graphic designer Michael Bierut claims that he’s not creative. Instead, he likens his job to that of a doctor who tends to patients – ”the sicker, the better.” Digging into the 86 notebooks he’s kept over the course of his career, Bierut walks us through 5 projects – from original conception to final execution – extracting a handful of simple lessons as the foundation of brilliant design solutions.

Tech hits the five star kitchen

Mike Alderson — Thu, 08 Dec 2011 19:26:42 +0000

At the gourmet Restaurant La Terrasse at the five star Hotel Bellevue Palace, Bern, Switzerland you will be served an iPad shortly before your main course. The iPads webcam allows you to take a peek behind the scenes in the kitchens. You can watch live as the kitchen team prepare your meal. You can also use the chat function to comment on all the action in the kitchen. Diners can also use the iPad to browse through the entire menu, the range of cigars on offer, and even the prestigious guestbook of the Bellevue Palace Bern. Cool !

Amazing

Mike Alderson — Fri, 02 Dec 2011 09:50:46 +0000

Steve Jobs passes away.

Mike Alderson — Thu, 06 Oct 2011 16:03:45 +0000

Neilsen: Social Media Report Q3 2011

Mike Alderson — Sat, 24 Sep 2011 07:15:27 +0000

Lots of information handled really well with some nice graphics in this ‘state of social media’ report from Nielsen. As you might expect, it’s very USA focused, but some useful info can be drawn from it anyway. Interesting to see how the 55+ are using mobile access. Important in an ageing population. Click on the image to download the pdf

Hologram cops: well just maybe.

Mike Alderson — Sun, 30 Jan 2011 19:08:44 +0000

Sky News reports that from next week, passengers at Manchester Airport will be greeted by holograms of staff in a bid to reduce security check queues.

The initiative is being trialled at terminal one where passengers are being met by holograms of real-life employees. The digital illusions will greet travellers before they go into the security search area, explaining liquid restrictions and reminding customers about boarding cards.

The images of the customer service workers were created using the same cutting edge technology which is used in the music industry by bands such as the Gorillaz.

The technology is amazing and I have included a video below which shows just how effective it can be. Given the scale of the Government’s agenda for UK policing, perhaps holograms of officers might be the next ‘big idea’ to increase visibility? All joking aside, they could certainly be useful additions to events policing, performing the same explanatory and guidance function as is envisaged at Manchester Airport, but with a suitable police flavour. It’s an interesting thought.

Fire Department uses an iPhone app to map ‘first response’ CPR trained people

Mike Alderson — Sun, 30 Jan 2011 13:16:47 +0000

Interesting use of a public service iPhone application from the San Ramon Vally Fire Department, California. Bringing together citizens who are CPR trained and the fire service dispatcher, who can see where they are in relation to the emergency need.

Once you start thinking about it there could be all sorts of other possible uses for such apps? People with boats such as RIB’s in flood vulnerable areas maybe?

Facebook: a useful and effective tool for police?

Mike Alderson — Tue, 25 Jan 2011 17:36:57 +0000

Inspector Bobby Singleton of the Police Service of Northern Ireland talks about the PSNI Holywood ‘pilot’ facebook pages and the issues, challenges and opportunities that social media presents to help neighbourhood policing in building community confidence and engagement.

SMiLE Conference – Police Marketing Plans

Mike Alderson — Thu, 13 Jan 2011 20:22:25 +0000

This is the second upload from the Social Media in Law Enforcement Conference i Santa Monica, California 10-12 Jan 2011.

Captain Mike Parker leads the Sheriff’s Headquarters Bureau (SHB) of the Los Angeles County Sheriff’s Department, the second largest policing agency in the United States. LAPD being the fourth largest in the country. The SHB is responsible for the marketing,media and communications efforts of the LASD. Capt Parker talks about marketing plans, target markets and the Los Angeles County Sheriff’s Department website.